Baristas to Air Nationally on MTV Live, Pure Country, and VH1 Classic Promoting White Coffee Sales Partnered With Amazon
Megs McLean Featured Talking About the White Coffee Buzz
SEATTLE, WA--(Marketwired - Mar 29, 2016) - Baristas Coffee Company, Inc. (OTCQB: BCCI), "Seattle's World Famous Costume Coffee," announced today that a campaign promoting Baristas White Coffee Single Serve Cups will begin by airing nationally on MTV Live, Pure Country, and VH1 Classic.
The television spots feature breakout country/grunge artist Megs McLean, who describes why she's so fired up about Baristas White Coffee single serve cups that work in her Keurig 2.0 brewing system. She also describes that "white coffee is slow roasted coffee beans that make it have way more caffeine than normal coffee, and it has a lighter nutty refreshing taste with a kick, a BIG KICK" while promoting Amazon.
Barry Henthorn, CEO, commented, "The success we have experienced with the initial wave of radio spots on country music stations around the country has confirmed that there is a strong market for Baristas White Coffee and that the public is responding to the marketing. Our television promotions leverage what we have learned about our customers and the consumer that is gravitating to the product. Both Baristas White Coffee Cups and Megs McLean resonate with the young, vibrant, and those a little older with an edge."